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Six Pack Interview with Jeremy Korn of Groovezoo


Here's an almost six-question interview with the CEO and founder of Groovezoo a new music site for musicians.  Jeremy founded GrooveZoo in 2010 with the mission to increase the ease of creativity for musicians and producers by helping them connect and leverage each other’s strengths. Korn worked in Silicon Valley for companies such as Dolby Laboratories, Apple Computer, and Altera. He owned and operated Akorn Studios in Santa Cruz California for 5 years where he produced over 20 albums and recorded over 100 demos. 

Q. Why did you create GrooveZoo and how is it different from other music sites?
There’s a lot of focus over the past five years on the fact that musicians have been empowered to record their own music with the lowered barrier to entry for Digital Audio Workstations (DAWs). Sure everyone can afford a DAW, but that moment comes when they sit in front of it ready to create and realize that they don’t have all the knowledge or abilities to actually create something worthwhile. All successful ventures, whether it is a restaurant, legal firm, or musical project requires a team of specialist to make it great. Until now they have limited ways to bring it all together. Sure other sites are trying to do this, but put simply, they’ve missed the mark both from usability and catering to what songwriters, musicians and producers really care-about. At GrooveZoo, we’ve made it easy for them to connect and protect their interests. 

Q. How does GrooveZoo help musicians?
As noted, we help them connect in the fastest and easiest way possible. But there are two other key elements that help musicians. First, we match them to other musicians that are comfortably better than they are. With this in place they can pull each other up. Over time the whole community gets better at what they do. Second, we protect their rights with real contracts. It’s amazing to me that the industry in moving towards Creative Commons when contracts are difficult to put in place. We’ve made it an integral part of joining sessions on our site. After one read through, the musicians know the contract and can sign it over in just a few seconds each. Then when the music is sold through GrooveZoo the money is split and automatically put in each musician’s account. 

Q. Who are some of your favorite local bay area bands?
Wow! There are so many great ones out there it’s hard to choose. I love all kinds of music and my heart is really in the blues, so of course Tommy Castro. Green Day is absolutely amazing and Third Eye Blind is great. Going back a ways there’s Neil Young, The Tubes, Boz Scaggs, Tom Waits, and so many more. There is such a rich history of real down-to-earth music in the Bay Area, it feels just right starting GrooveZoo here. 

Q. Does GrooveZoo integrate with other sites like Twitter and Facebook
This is absolutely on our near-term roadmap. In late January, we will announce some very cool, cutting-edge ways to enable new marketing tools for the artists. Stay tuned. 

Q. How was GrooveZoo built?
Oh man you’ve hit one of my favorite topics! I’m a semi-pro musician and long-time programmer. I’ve been doing both for over 30 years, so I approach both with the same level of hands-on practice and intensity. First of all, we strictly use the LAMP stack with Linux, PHP etc. I’m adamantly against tying our development to a large company’s roadmap and developer model. With the power and maturity of open source technologies, there’s just no reason to put the company at risk by chaining ourselves to someone’s wagon and being taken for a ride in a direction that could, and very likely would, hurt us in the long term.  Also we can create new modules in a matter of weeks in order to meet the market demands and engage in unique ways with partners. Furthermore, we have a cluster of nine servers on the backend segmented to create the fasted queries possible and darn near instant scalability.

Thanks Jeremy.  This sounds like an exciting new venture.  If you haven't been to be sure to check it out!


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